A24- A LIFE INSURANCE POLICY

THE PROFESSIONAL LIFE ADVISER’S GUIDE (Little Gems Series)

A24. (THE PRODUCT) - A LIFE INSURANCE POLICY

I am a life policy - the food, clothing and shelter to the family I belong. Premium is my lifeblood. If I am properly fed, I am even an investment to my master. At the twinkling of an eye, I may convert myself into an asset. I may make the uncertain a certain. I may even be the education, marriage and other necessities of the family.

I have been neglected by my master. I am now dead - lapsed - worth throwing into the waste paper basket. I am no longer the food, shelter and clothing to anybody nor can I be an asset. I can neither educate the children, help a marriage nor can I fulfill the necessities of others.

Strange are the ways of God. My master also is now dead. The family is in distress. I find the helpless widow groaning and breaking her head against the wall. Alas! I cannot come to her help, when she needs me most. I am lapsed. Is it my fault? Certainly not! What I wanted is a little lifeblood, which I have been deprived of. Hence my helplessness.

My readers, wait a bit, think of me for a moment and realize the truth. Life is uncertain but one can definitely make my life certain. Please do it, give me lifeblood by way of premiums. I assure you to be by your side all the times - in distress or in happiness, like a well-disciplined and obedient soldier at your command.