A10- FOR FREEDOM TO SURVIVE

THE PROFESSIONAL LIFE ADVISER’S GUIDE (Little Gems Series)

A10. (THE PRODUCT) - FOR FREEDOM TO SURVIVE

At a time when it is fashionable to even question our sense of national purpose, there can be no question of the validity of purpose of life insurance. Simply stated, it is to enable us to provide a better life for both present and future generations. As against the philosophy of borrowing for our welfare today from our children’s earnings tomorrow, life insurance embraces the philosophy of saving from our earnings each day for our own and our children’s welfare today and tomorrow. There can be no question as to which philosophy must survive for freedom to survive.

—Charles J. Zimmerman