We speak gently with a touch of grit here at GraVel.

When the right clients don't buy from you they often won't tell you why - especially in the UK!

From our extensive research this is typically for one of 3 reasons...

1. They don't know why - our Unique Service Review typically uncovers this for you.

2. They don't want to appear mean - we will say the difficult things because we are gritty & all about results

3. It's just not the right time, but they will be back when it is - IF you follow a great retention strategy.

They may not even be able to put their finger on it themselves but it's essential that you when your product or service is right for them you are able to craft a frictionless experience for every single prospect. Without this you are losing valuable sales. And that means stagnation.

When you stop losing valuable sales you are primed to grow, it's as simple as that.

When you create a frictionless experience, time and time again clients will feel able to proceed. Eliminate all your ideal clients' barriers to purchase and you have a solid business. Expand the ways and means that you serve your ideal clients - and you have the keys to a business that can scale.