You imbue normal face paint – enough to paint 1 face per caster level – with divine energy. When the paint is used to draw tribal designs upon the face, the resulting pattern is so fierce and intimidating that all who view it must make a Will save or be shaken for 1 round per caster level. Those who are successful on their Will saves cannot be affected by war paint’s effects again for 1 full day.  Creatures you name as allies are not at risk of becoming shaken by your appearance. The paint’s power lasts a full 24 hours or until purposefully removed or washed or worn off.